https://www.abettertheory.com/blog daily 0.75 2024-07-19 https://www.abettertheory.com/blog/one-grand-gesture monthly 0.5 2024-07-18 https://images.squarespace-cdn.com/content/v1/66772e1ab58a873fc78fb93b/cdce4bdc-733b-42c9-a1d7-b7869ae52e29/a0b00-image-asset.jpeg Blog - one grand gesture - Whether it is a surprise day off for your staff, an unexpected lunch, or anything that shows appreciation for your team, one grand gesture is all it takes to shift the organization and begin to overcome negative organizational inertia. But why stop there? You can extend this idea of surprise and appreciation to your clients, prospects, or valued relationships. Everyone expects gifts and cards during the holiday season, especially Christmas. But what if you bought lunch for your client's office on a random Tuesday? Or put a discount on a random invoice every month? https://www.abettertheory.com/blog/eight-reasons-to-focus-on-problem-solving-not-your-problems monthly 0.5 2024-07-18 https://www.abettertheory.com/blog/on-web-marketing-revisited monthly 0.5 2024-07-18 https://www.abettertheory.com/blog/nine-marketing-trends-since-the-pandemic monthly 0.5 2024-07-18 https://www.abettertheory.com/blog/can-understanding-basic-physics-make-you-a-better-marketer monthly 0.5 2024-07-18 https://images.squarespace-cdn.com/content/v1/66772e1ab58a873fc78fb93b/f5ffb906-8733-432f-bf7f-869a999238b0/3d85c-let-me-explain-sum-up.gif Blog - can understanding basic physics make you a better marketer? - let me explain...no, there is too much; let me sum up https://images.squarespace-cdn.com/content/v1/66772e1ab58a873fc78fb93b/796f297b-10ab-4f5c-8df2-c8168b9863d7/50cd2-physics.gif Blog - can understanding basic physics make you a better marketer? - now, physics https://images.squarespace-cdn.com/content/v1/66772e1ab58a873fc78fb93b/403a5e98-f468-4ee9-a517-cb9a890d92e0/f107c-borg_cube.jpg Blog - can understanding basic physics make you a better marketer? - just ask the Borg https://www.abettertheory.com/blog/intent-opportunity monthly 0.5 2024-07-18 https://www.abettertheory.com/blog/six-ways-generative-ai-can-help-your-organization-today monthly 0.5 2024-07-18 https://www.abettertheory.com/blog/philosophy-work-conversation monthly 0.5 2024-07-19 https://www.abettertheory.com/blog/cliches-and-all-that-jazz monthly 0.5 2024-07-18 https://www.abettertheory.com/blog/hree-ideas-to-help-maximize-resources monthly 0.5 2024-07-18 https://www.abettertheory.com/blog/the-science-of-story monthly 0.5 2024-07-19 https://www.abettertheory.com/blog/four-reasons-we-need-to-abandon-work-expectations-and-focus-on-standards monthly 0.5 2024-07-19 https://www.abettertheory.com/blog/five-truisms-to-help-change-your-organizations-culture monthly 0.5 2024-07-19 https://www.abettertheory.com/blog/mgmt monthly 0.5 2024-07-19 https://www.abettertheory.com/blog/ten-futile-workplace-cliches monthly 0.5 2024-07-19 https://images.squarespace-cdn.com/content/v1/66772e1ab58a873fc78fb93b/5e0252d0-0257-478e-9a5c-eeaa5e5e8cd8/84308-image-asset.jpeg Blog - ten futile workplace clichés - "work smarter, not harder” "ask for forgiveness, not permission” "failure is not an option” "think outside the box" "eat your own dog food" "do not reinvent the wheel” "paradigm shift" "step up to the plate" "at the end of the day" "put lipstick on a pig" https://www.abettertheory.com/blog/the-joy-of-zero-5-easy-steps-to-a-clean-inbox monthly 0.5 2024-07-19 https://images.squarespace-cdn.com/content/v1/66772e1ab58a873fc78fb93b/ef5d24bc-5363-4382-af9e-9405fdf8aae1/60bb0-image-asset.jpg Blog - the joy of zero - This method is built on three principles that are important to understand I am inherently lazy (like most humans) I like categorization (like most humans) I don't like dealing with my email (like most humans) https://www.abettertheory.com/blog/right-story-right-people monthly 0.5 2024-07-19 https://images.squarespace-cdn.com/content/v1/66772e1ab58a873fc78fb93b/51c2d7e8-3070-40ca-ab37-62b296a20ecf/darmok.jpg Blog - right story. right people. 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